How Does Your Web 2.0 Marketing Stack-Up?
The use of Web 2.0 marketing strategies continues to grow in importance as businesses
(both B2B & B2C) allocate more dollars away from traditional media toward search engine
optimization, search engine marketing, email marketing, online display advertising, mobile
marketing and social media marketing. Find out how you stack-up against your competition
by taking the Web 2.0 Marketing benchmark assessment survey for free, with no obligations.
Raise Your Marketing Performance Level
By completing your assessment you will:
- Gain insight on Web 2.0 marketing best practices, strategies and tactics
- See how your maturity level ranks against your peer group
- Learn about your current marketing execution level
- Create a roadmap to increase your effectiveness and improve your ROI
- Receive a detailed gap analysis (offered as a purchase option)
The online benchmark is easy to take and can be completed in less than 10 minutes.
Learn from Best Practice Areas
The questions cover 11 Web 2.0 strategic groupings and best practice areas:
Web 2.0 Best Practice Areas
- Blogosphere
- Communities, Forums, Wikis, Message Boards
- Public & Social Relations
- eMarketing
- Socialization, Governance & Integration
- Social Media
- Multimedia Sharing
- Reputation Management
- Website
- Virtual Worlds
- Voice of The Customer
See How You Compare
Using a proprietary algorithm and an automated benchmarking engine the results you
receive will give you valuable comparative business information to improve the performance
of your company. The benchmark assessment quickly measures an organizations maturity
level (rating 1, 2, 3 or 4) associated with the use of Web 2.0 technologies, processes and
techniques.
Special Dataset Purchase Offer - Bonus Information
For US$199, you will have the option to purchase a custom dataset and gap analysis of
your assessment that will provide more detailed information compared to your own specific
industry, geographic coverage, business model, etc. This option is available for purchase
after completion of your free assessment. Seeresults section for more information.
Take your benchmark assessment now. It's free and valued at more than US$10,000
if purchased from more traditional research companies.
